Olam Farmer Information System

We have developed revolutionary technology solution for collecting and applying farmgate level data.

Until now, accessing detailed information about farms has been a struggle with our vast network of smallholders living in remote areas. Our field staff have collected information using pen and paper, a laborious process, limiting use of data and scalability.

Olam Farmer Information System (OFIS) helps us to solve this issue. So far over 430,000 farmers in over 20 countries have been registered in the system. With this data we can now provide personalised farm management plans - something these farmers have never had before.

OFIS at work

Collect targeted, farmgate level data through a flexible, comprehensive survey tool that allows users to develop personalised questionnaires and collection schedules.
Record GPS data points directly on the ground for farms and social infrastructure.
Upload farmer training data including modules, attendance, and results. Data captured can also include photos and GPS/time stamps.
Manage all “first mile” transactions including crop purchases, input distribution and financing.
Data is uploaded into Olam’s cloud server through a multi-language, Android OS application.

Data analysis

Utilise graphing tools to display information in chart and table formats.
Compare multiple datasets in user friendly, easy to view, side-by-side visuals.
Create GPS maps of farms and social infrastructure, including distances to and from key points of interest.
View individual farmer profiles including training and transaction history.
Generate risk ‘hotspots’ to create action plans.
Visualise key data through personalised dashboards and tables.

Programme management

Keep track of field training implementation versus any predetermined training targets.
Manage survey campaigns by understanding real time progress.
Agri-input distribution programmes can be managed through real-time transaction records and statement screen functionality.
Communicate directly with field staff through app notifications and delivery/completion reports.
SMS functionality allows users to directly contact farmers with information such pricing, weather, agri-tips and safety guidance.

Capacity building

OFIS has a full Internal Management System capability allowing farmer groups and cooperatives to manage their organisations.
Buying agents can also use OFIS to manage their businesses by keeping track of stock, finances and counterparties.
End-to-end traceability can be managed through OFIS’ unique bag bar-coding system.
Digital payments can be made directly to farmers giving them the opportunity to access a range of financial services for the first time.

Farm Development Plans

The Farm Development Plan module, uses data uploaded from farm surveys and transaction records, and provides personalised, long-term plans for each farm.
The module seeks to maximise farm productivity by making key recommendations on fertiliser usage, farm rehabilitation, and Good Agricultural Practice support.
The recommended interventions are costed for each farmer, giving them the opportunity to review, and if necessary revise the feasibility of the plan.
Plan progress can be tracked over time allowing field staff to measure impact and improve support where required.

Supporting business objectives

OFIS provides the potential for reduced certification costs, improved bankability and enhanced services for farmers.
For the first time, sustainability programme partners and customers can access their supplier base from their office. Linking farmers to end users provides an unparalleled understanding of how raw ingredients are produced from both a product traceability perspective and from a human angle.
The system directly helps farmers to take a long-term, investment-based approach to their farm management, on a previously impossible scale.
It also improves visibility, enabling end users to maximise and more accurately target resources and to understand how those resources have delivered farm-level impact.

“OFIS is game-changing for 3 main reasons: the ability to embrace more farmers in the financial system; the level of transparency in the supply chain that we can offer customers into their sustainability programmes and, finally, the impact that OFIS can have on Olam’s own sustainability initiatives. We can now harness the power of the data we collect in an entirely new way. Before, we could see crop yields were changing but we didn’t know exactly why. OFIS helps us to understand the big picture.

In the cocoa supply chain specifically, data insights from OFIS support the achievement of our sustainability ambition, Cocoa Compass, and allow us to measure and report progress to our customers via AtSource, Olam’s digital sustainability platform. For example, social data collected on OFIS means we can more quickly identify children at risk of child labour and take action immediately.”

Andrew Brooks

Head of Cocoa Sustainability

The latest sustainability news

22^nd Sep, 2020

Press release

Olam wins Impact Award for digital platform that empowers smallholder farmers and improves incomes

Olam has been recognised for making a difference in farmers’ lives through its Olam Direct platform at Innovation Leader’s 2020 Impact Awards. Now in its third year running, Innovation Leader’s Impact Awards honour companies with corporate innovation initiatives that have run for at least a year and delivered extraordinary outcomes with measurable business results. Olam’s entry for Olam Direct emerged as a winner in the Impact Award category, having earned the recognition of an esteemed judging panel from organisations including Verizon, Philips Healthcare, Vertex Pharmaceuticals, CME Group, Dover Corporation, Duke Energy, and Cambia Health Solutions. Powered by apps, a portal and an analytics dashboard, Olam Direct is a holistic platform connecting farmers with Olam to ensure a fair and transparent sourcing process for all. The app empowers farmers to get prices and transact directly with the company rather than going through intermediaries, which yields not only higher p

23^rd Sep, 2020

News

From a Marshall Plan to mandatory reporting

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21^st Sep, 2020

Blog

Achieving 100% traceability across our direct global cocoa supply chain

In October we launched Cocoa Compass, our sustainability ambition for the future of cocoa. We set out challenging goals that address the issues facing the sector, from supporting farmers to earn a living income, to putting children first by eliminating child labour and increasing access to education, to protecting forests and mitigating our environmental impact. These interconnected problems cannot be solved overnight. Delivering transformational change for cocoa communities and landscapes on a global scale depends on achieving certain milestones that anchor us along the way. We have now met the first of these; our goal to have 100% traceability of the cocoa we purchase directly in our global supply chain. Why is this so important? Because it is crucial in unlocking the answers to eradicating child labour and deforestation. Through a centralised system, we can now trace cocoa on its journey from the cocoa farm or community to one of our ingredient processing facilities across the wor

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